About Us – YETU

YETU ni Yetu – A Ride You Can Trust, A Hustle That Rewards, A Future We Build Together.

YETU is a proudly Kenyan innovation solving real transport challenges for drivers and passengers alike. For years, the ride-hailing space has overlooked drivers who earn little, and customers who deserve better service. YETU restores dignity to drivers and gives customers a ride with confidence.

VISION

To be Kenya's most trusted and people-first ride-hailing brand.

MISSION

To offer safe, fair, and reliable rides by valuing both drivers and customers every step of the journey.

CORE VALUES – Y.E.T.U.

Your Dignity Matters

We treat every driver and customer with respect, care, and fairness — always.

Earned Trust And Integrity

We believe in building trust through honesty, reliability, and consistent service.

Together We Grow

We thrive as a community. When our drivers and riders succeed, so do we.

Unmatched Excellence

We are committed to delivering quality in every ride, every time.

Corporate Solutions

But our journey doesn't stop with individual riders. We are also committed to serving corporate clients with professional, efficient, and fully customizable transport solutions.

Whether you're managing staff movement, client pickups, or scheduled corporate trips, YETU offers seamless transport logistics tailored to your business needs.

Our Kenyan Pride

From the northern borders to the coast, we understand the roads, the hustle, and the rhythm of Kenya — because we live it too.

With YETU, you're not just getting a ride; you're joining a movement rooted in fairness, reliability, and local pride. This is our ride, our platform, our future — YETU.

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